“Customer loyalty”的概念、定义、翻译、参考文献-科学参考

单词	Customer loyalty
释义	Customer loyalty Encyclopedia 管理学电子商务客户管理释 Customer loyalty客户忠诚度由于质量、价格、服务等因素的影响，使顾客对某一企业的产品或服务产生感情，形成偏爱并长期重复购买该企业产品或服务的程度。真正的顾客忠诚度是一种行为，是企业竞争优势的主要来源，是企业竞争力的重要决定因素，更是企业长期利润的根本源泉。
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科学参考收录了854744条科技类词条，基本涵盖了常见科技类参考文献及英语词汇的翻译，是科学学习和研究的有利工具。