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马斯洛需求层次理论
释义
马斯洛需求层次理论
Encyclopedia
管理学
产业购买者行为
释
maslow’s hierarchy of needs
马斯洛需求层次理论
人们的需要呈现金字塔形状,从低端最迫切的需要到顶端最不迫切的需要。它由美国心理学家A.H.马斯洛(A.H.Maslow)1943年在《人类激励理论》论文中提出。
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