“advertising strategy”的概念、定义、翻译、参考文献-科学参考

单词	advertising strategy
释义	advertising strategy Encyclopedia 艺术学广告设计释 advertising strategy广告战略一定时期内，广告主委托广告公司根据广告目标从全局出发对广告活动进行总体规划设计后形成的宏观的、系统的总方针和总策略。
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