“Cost Leadership Strategy”的概念、定义、翻译、参考文献-科学参考

单词	Cost Leadership Strategy
释义	Cost Leadership Strategy Encyclopedia 管理学基本战略释 Cost Leadership Strategy成本领先战略企业通过努力发掘现有的资源和能力优势，加强内部成本控制，大规模生产一种标准化的产品，在行业内保持整体成本领先地位，从而以行业较低价格为其产品定价的竞争战略。又称低成本战略。理论基础是规模效益和经验曲线效益。
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