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捆绑销售
释义
捆绑销售
Encyclopedia
管理学
捆绑销售
释
bundle sales
捆绑销售
两个或两个以上的品牌或企业在促销过程中进行合作,从而扩大其影响力的一种共生营销形式。
经济学
〔概念〕
释
bundling sales
捆绑销售
将两种或两种以上的产品作为一个组合整体销售的营销方式。
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