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情感心理层次效果
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情感心理层次效果
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【组织传播相关理论】
释
emotional psychological level effect
情感心理层次效果
组织传播活动强化或改变人们对某些问题、某些观念的看法和感受,能够引起传播对象在情感上的起伏变化(喜爱、厌恶、恐惧、愤怒、悲哀等),也能够强化或改变人们的动机和意志,从而产生的效果层次。
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