“business simulation”的概念、定义、翻译、参考文献-科学参考

单词	business simulation
释义	business simulation Encyclopedia 管理学企业经营模拟释 business simulation企业经营模拟用计算机技术模拟现实企业的市场竞争环境，通过组建虚拟的公司，在模拟的市场环境里展开各类市场竞争，进行经营决策的训练。又称企业战略模拟或企业竞争模拟。其主要目的是培养在变化多端的经营环境下，面对不同的竞争对手，正确制订企业战略决策，实现企业的战略目标的能力。
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