“television planning”的概念、定义、翻译、参考文献-科学参考

单词	television planning
释义	television planning Encyclopedia 艺术学（概念、类型、类别）释 television planning电视策划通过对电视媒介环境的市场调查和系统分析，为某种电视行为在宗旨、目标、对象、定位、战略、策略等诸多方面提供智力支持的动态过程。
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