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与核心企业或总店(如较大型的出版社、批发公司、零售书店等)签订特许经营合同,获得其商号、商标或其他特有的经营技术,并在其领导控制下以同样的形象开展营销活动的图书销售机构。是连锁书店的三种基本类型之一。又称特许连锁店或加盟连锁店。
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