“Integrated Marketing Communication”的概念、定义、翻译、参考文献-科学参考

单词	Integrated Marketing Communication
释义	Integrated Marketing Communication Encyclopedia 管理学整合营销传播释 Integrated Marketing Communication整合营销传播企业将所有的和产品或服务相关的信息加以管理，让顾客以及潜在消费者能够直接或间接地获取相同的信息，从而认可该产品或服务，并维持长期顾客忠诚的过程。
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科学参考收录了854744条科技类词条，基本涵盖了常见科技类参考文献及英语词汇的翻译，是科学学习和研究的有利工具。