“individual influence: two-step flow of messages”的概念、定义、翻译、参考文献-科学参考

单词	individual influence: two-step flow of messages
释义	individual influence: two-step flow of messages Encyclopedia 文学【效果研究案例】释 individual influence: two-step flow of messages个人的影响：两级传播美国“伊里调查”时发现意见领袖和个人在传播中具有重要影响的研究。研究由美国传播学奠基人之一P.拉扎斯菲尔德（Paul Lazarsfeld）于1940年主持。
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