“gross rating point”的概念、定义、翻译、参考文献-科学参考

单词	gross rating point
释义	gross rating point Encyclopedia 理学传播效能释 gross rating point毛评点针对广告媒介计划，在特定时期内某一广告数次插播的电视收视率或广播收听率之和。又称总视听率。
随便看	Henry Holmes Smith Henry Holt and Company, Inc. Henry Home, Lord Kames Henry Irving Henry James Henry Jarvis Raymond Henry John Temple Palmerston,Lord Henry, Joseph Henry Kendal Henry Kingsley Henryk Sienkiewicz Henryk Szeryng Henryk Tomaszewski Henry Kung Henryk Wieniawski Henry law Henry Lawson Henry Lester Institute of Medical Research Henry Levi Ward Henry-Louis Le Chatelier Henry Louis Mencken Henry Mancini Henry Marion Howe Henry Maudslay Henry Mayers Hyndman

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